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10 benefits to bet on

April 2 was National Employee Benefits Day, and these perks offer a high-value for employers, industry experts say.
By: | April 1, 2020 • 6 min read

It’s a new era for employee benefits. A tightened job market, higher employee expectations and a diverse workforce are causing a shift in the offerings that workers want—and employers provide. While table-stakes benefits like health insurance and retirement accounts are still among the most important and high-value offerings, the workplace shift is putting the onus on HR leaders to go further in their efforts.

“Low unemployment, more choice in benefits and societal changes have a huge impact on employee expectations about what they want—both from their workplace and their career more broadly,” says Kimberly Bowen, vice president of talent management at Unum.

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Enter a range of high-value benefits that are helping employers better attract and retain talent, improve the wellbeing of their employees and get the most value for their money.

Although 2020 is seeing an influx of vital perks, here are 10 of the most impactful benefits that offer employers the most bang for their buck, according to HRE editors and industry experts.

*Editor’s note: This feature was written for our April issue prior to the coronavirus outbreak.

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Kathryn Mayer is HRE’s benefits editor and chair of the Health & Benefits Leadership Conference. She has covered benefits for the better part of a decade, and her stories have won multiple awards, including a Jesse H. Neal Award and honors from the American Society of Business Publication Editors and the National Federation of Press Women. She holds bachelor’s and master’s degrees from the University of Denver. She can be reached at kmayer@lrp.com.

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