Jessica Jones and Julie Noblick

Jessica Jones is the associate director in the Health, Equity and Wellbeing practice in WTW's Health and Benefits business. Julie Noblick is director in WTW's Communication and Change Management practice.

Employee Wellbeing

Fix your broken wellbeing incentive programs with behavioral science

Jessica Jones and Julie Noblick - November 21, 2025

Some employers are concerned about how employees will adapt if they revise or eliminate incentive programs. These authors show how behavioral economics precepts can help ease incentive program transitions.

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