HRE’s number of the day: communication

In its latest survey on employer responses to the coronavirus pandemic, WorldatWork polled more than 1,500 total rewards and HR professionals across a range of industries, finding increased communication with employees is common. According to the survey, 67% of respondents are sending out communication related to the virus and its impact on their organizations every few days, if not daily. That level of information-sharing is vital considering the changes WorldatWork found employers are grappling with: About one-fourth have instituted layoffs, while nearly 40% have furloughed employees.

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Increased communication with employees–whether formal or informal–can help workers, many of whom are dealing with added anxieties of working from home: The survey also found a 415% increase in the percentage of employees who are now working remotely, both part- and full-time.

“The need for human connection hasn’t diminished because of the pandemic; in fact, it has intensified,” says Scott Cawood, president and CEO of WorldatWork. “Frequent communication offers a unique opportunity for balance and assurance as organizations and their people work through an unprecedented time.”

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Jen Colletta
Jen Colletta is managing editor at HRE. She earned bachelor's and master's degrees in writing from La Salle University in Philadelphia and spent 10 years as a newspaper reporter and editor before joining HRE. She can be reached at [email protected].