The business case for family-friendly benefits: what every HR leader should know

Date & Time: Thursday, June 11, 2:00 pm ET


Juli Insinger, Co-founder and VP of Business Development, Carrot Fertility

Leigh Betancourt, Solutions Consultant, Carrot Fertility


Sponsored by:


Over the last decade, the conversation around fertility has changed dramatically. Once a taboo topic, today a third of American adults say they or someone they know has used fertility treatment to have a baby. LGBTQ+ individuals and couples are pursuing parenthood at record rates. These events triggered thousands of employers to pave the way forward by enabling equitable access to fertility care and pregnancy support.

And now, HR and benefits leaders are facing an unprecedented challenge trying to support employees through COVID-19. From expanding telehealth options to reallocating benefits dollars and more, HR leaders are finding ways to adapt their family-friendly offerings in today’s quickly-evolving world.

In this webinar, we’ll take a deep dive into demographics driving demand for more family-friendly benefits and how programs like fertility and pregnancy support can drive down an employer’s healthcare costs while stretching budget.

Key takeaways:

  • The business case for family-friendly benefits
  • How HR can support employee’s family-forming needs post-pandemic
  • Actionable next-steps in offering a flexible family-friendly benefits package

Replay here!


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