Recruitment Marketing: The Skills & Technologies that Matter


Finding the best talent to fill critical jobs isn’t as simple as opening a job requisition and waiting for the applicants to roll in. Today, recruiting is a multifaceted operation to compete for the attention of both active and passive jobseekers. And we aren’t just competing with other recruiters at other companies; we’re competing with social influences that demand our candidates’ attention. This is especially true with passive candidates, who may be interested in working with your company but are also interested in the latest developments on Twitter, Instagram, their podcasts, and their regular subscriptions.