Facebook, a Recruiter’s Best-Kept Secret

When you run out of candidates on LinkedIn, do you give up, or do you look to another source?
By: | October 1, 2018 • 2 min read

Facebook is not just a place to reconnect with your high school friends; it also happens to be the biggest directory in the world. Statista.com reports that, as of July, Facebook had 2.2 billion monthly active users and ranks first among its top 20 social-networking sites. LinkedIn sits in 15th position with 294 million users. So when you’ve discovered everyone on LinkedIn, Facebook can still show you more.

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But, how do you find people on Facebook? While it was not built for search, it does have very powerful capabilities. If you search for software developers in Harrisburg, Pa., Facebook returns hundreds. Before you assume these are only “oversharers,” consider that this list includes those tagged by others as living in that location and working in that profession. These people did not necessarily publish all of the available information, but it is shared through their own actions or those of others, so Facebook knows. The list includes people who are not connected to you or your friends.

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